Company Overview
drivee was founded in 2021 as a spin-off from its founders’ electrical installations business. Thanks to their expertise, drivee became a leading provider of EV charging solutions for housing associations in Denmark. As pioneers in local EV charging services, drivee quickly secured a significant market share and established strong brand recognition in the country.
drivee‘s primary focus is on homeowners’ associations (HOAs) and housing communities, where it has already installed over 2,000 chargers and established infrastructure for more than 1,000 parking spaces. The company distinguishes itself through a personalized approach, offering on-site consultations to tailor EV charging solutions to the specific needs of each HOA.
drivee‘s comprehensive services cover everything from installation and billing to maintenance and regulatory approvals from local authorities, ensuring a seamless experience for clients.
Dedicated to exceptional support, drivee has established a specialized help center with numerous resources for HOAs and EV drivers. Communication in Danish sets drivee apart from competitors, enhancing client relationships. Adopting an organic growth strategy, drivee aligns its expansion with market needs, prioritizing customer satisfaction over aggressive sales tactics. This customer-centric approach has solidified drivee‘s reputation as a trusted partner in the EV charging industry.
“At drivee we are delighted to have AMPECO as the management platform for our charging operator business. It is a comprehensive, flexible, and scalable solution that future-proofs our charging infrastructure and increases customer satisfaction. With AMPECO, we confidently grow our EV charging business with housing communities in Denmark!”
Simon Slott May
CEO, drivee
Challenges & Opportunities
Build brand awareness
As a company starting out with big ambitions, drivee could not afford to operate with software under another brand. In the competitive landscape of homeowners’ associations (HOAs), where residents vote on which company will serve their EV charging needs, having strong brand recognition among EV drivers was essential for securing new contracts and expanding market presence.
Cater to the Danish housing communities market
drivee recognized the need for a flexible and versatile solution to cater to the diverse demographics within HOAs, including the elderly, business professionals, and families. This required integrating functionalities specific to the Danish market and HOA use cases. Key features included electricity tax reimbursement and dynamic electricity rates, which allowed EV drivers to optimize their charging costs, offering a competitive edge. Additionally, a post-paid subscription model was essential for billing customers at the end of the month, streamlining financial management for HOAs.
Offer an all-in-one/turnkey solution
To provide a comprehensive turnkey solution, drivee needed to complement its hardware offerings with a robust software platform. This software would empower HOAs with control over their chargers, enhancing their ability to manage and maintain the infrastructure. Offering an all-in-one EV charging solution would position drivee favorably against competitors and increase their chances of winning more contracts.
Mitigate risks for HOAs
drivee needed to ensure that their solution would not lead to unexpected increases in electricity bills or additional administrative burdens for billing residents. They also prioritized preventing circuit breaker issues when new chargers were installed and guaranteed prompt support for any charger malfunctions, both remotely and on-site.
Offer home charging and public charging in one app
To further enhance customer convenience, drivee integrated home and public charging access within a single app. Although not the primary focus, this feature added significant value by allowing customers to use the same app for charging at home and at public stations, reinforcing drivee’s commitment to providing a seamless and user-friendly experience.
Solution
drivee‘s partnership with AMPECO covered all their software EV charging management needs, helping them become a leading charge point operator for HOAs in Denmark.
White label solution for brand promotion
drivee leveraged AMPECO’s white-label solution, which includes a backend and EV driver mobile apps, to establish and grow its brand quickly and effectively. This approach enabled a fast time to market and provided the full functionality required to cover their target use case.
Danish HOA market-specific functionalities
To cater to the specific needs of the Danish market and housing associations, AMPECO developed several key functionalities for drivee. These include an electricity tax reimbursement functionality to streamline the process of reclaiming electricity taxes from the authorities. The integration with Nord Pool enables drivee to offer dynamic electricity rates that allow EV drivers to optimize their charging costs with pricing based on the actual hourly market rates. Additionally, AMPECO introduced a post-paid subscription model, allowing end-of-month billing to simplify financial management for housing associations.
Comprehensive partner module
With AMPECO, drivee is able to provide each HOA its own access to the platform, allowing them to set electricity prices independently and manage chargers. This feature empowers HOAs, giving them a sense of ownership over the EV charging infrastructure and confidence to select drivee as their partner. By providing this level of control, drivee effectively addresses the unique needs of each HOA, making its solutions more attractive and easier to adopt – significantly facilitating the sales efforts.
Roaming via Hubject
AMPECO’s integration with Hubject enabled drivee to act as both a CPO and an e-mobility service provider (eMSP). With 520 chargers publicly available through roaming via Hubject, drivee covers all of Denmark, enhancing its service offering to EV drivers.
Electricity meters & Dynamic Load Management (DLM)
drivee can track all chargers at a location with a separate electricity meter, pay the electricity bill, and later bill the respective EV drivers for their sessions, ensuring the HOA is not at risk if someone does not pay. This functionality is enabled through AMPECO’s integration with Shelly electricity meters. drivee relies on hardware DLM devices and software DLM provided by AMPECO to ensure the safety of HOAs and the protection of the grid.
drivee relies on both hardware DLM devices and software DLM provided by AMPECO to ensure HOAs are safe and the grid is protected
Result
drivee successfully launched and expanded a CPO business focused on HOAs in Denmark, becoming a recognizable brand with a comprehensive private and public charging network. This achievement was driven by their ability to create a complete turnkey solution for HOAs, combining their expertise in electrical installations with the advanced EV charging capabilities of the AMPECO platform.
The technological partnership with AMPECO proved to be a cornerstone of drivee‘s success. It ensured that drivee‘s product needs were consistently met and addressed in a timely manner, enabling them to bring a unique and competitive offering to the market.
Strategically, drivee focuses on building infrastructure to secure a privileged position in the future. Currently, their focus is on preparing parking spaces for EV charging by building the necessary infrastructure and awaiting customer requests for charger installation. drivee aims to electrify over 2000 parking spaces by the end of 2025 from their 1.000 that they have today.
By focusing on these strategic initiatives, drivee has set a strong foundation for continued growth and leadership in the EV charging sector.
“I really appreciate AMPECO’s professionalism and ability to address our business needs! Whenever we face a new challenge or opportunity as drivee operations grow, we can always rely on AMPECO to propose and deliver the best technological solution.”
Kristoffer Krüger
CTO, drivee
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